Just as a properly fit driver can help your game, playing the right ball will give you the best results, especially since it's the only piece of equipment used on every shot. 

You want to use a ball that maximizes distance off the tee and still gives you the best performance around the greens. And you don't have to be a scratch handicap to realize the benefits of ball customization.

Bridgestone has been on the cutting edge of golf-ball technology for some time. And just as it gears its three tour models (B330, B330-S and B330-RX) to different players, the company’s three mid-priced e-Series models were just redesigned for similar specialization. 

After 40,000 ball fittings, Bridgestone has collected a vast amount of data on average players’ swings and has tweaked the line to optimize trajectory and improve distance and accuracy for every type of player.

If you want a higher ball flight, try the e5, which has a unique two-piece urethane cover. The e6 has reduced sidespin due to a proprietary inner layer and is also softer. For those looking for a more piercing ball flight, the e7 has a new inner-layer formulation and a higher-speed core.

So take one of these e-Series balls out for a round. You'll find one that fits your game.

$27 per dozen, bridgestonegolf.com