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Despite the gaffe and the contrast between Jones’ patrician background and Burke’s hardscrabble formative years (he was a caddie and, by age 20, a Marine Corps drill instructor), ultimately no Masters champion had more in common with the co-founder of Augusta National—like Jones, Burke built a nationally renowned club from scratch.

In the wake of his 1956 heroics, Burke was offered the head professional job at Baltusrol in New Jersey, but he and Demaret were thinking much bigger. They succeeded: In addition to boasting a thriving membership, Champions, a 36-hole facility, hosted the 1967 Ryder Cup, 1969 U.S. Open, 1993 U.S. Amateur and five Tour Championships.

Burke is still linked to Jones, having received the USGA’s Bob Jones Award in 2004, in recognition of distinguished sportsmanship in golf. Burke is a true elder statesman, a rank earned through a lifetime of immersion in the game, and Champions provides the platform from which to dispense his golf gospel.

He has strong opinions on just about everything. On diet and exercise trends, for example: “Eat whatever you want. Just eat less of it. Don’t lift weights; don’t run. Use a rubber hose to strengthen yourself gently, without straining your joints.”

On modern equipment: “I don’t think Hagen ever talked about the ball. Jones never gave his driver credit for winning a tournament. But the commerce side leads the art side in golf today. I don’t see the ball getting scaled back. America doesn’t go backward.”

On the Ryder Cup: “We came in 12 planes; [the European team] came in one. The money has gotten obscene: [The PGA of America] takes in $50 million and spends $40 million. The spectators can’t see, but a lot of them don’t care. It’s corporations entertaining their customers. It’s an event.”

On Augusta National: “I guarantee you that’s the most boring club in the world. Where’s the club feeling when your members are jetting in from all over the country?”

And finally, his lone swing thought: “The same one I’ve always had: Hit the ball.”

Burke keeps it simple, and it works.

Because you knew you’d finally have to hit the ball, didn’t you, you dumb son of a bitch?





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