Slammin’ Them Down: Sam Snead Lives On In Lager

Slammin’ Sam Beer is nearly as smooth as its namesake

By: James A. Frank

Personally, I would have thought The Slammer more of a sippin’ whiskey kind of guy. Maybe so, but it’s a beer that’s paying homage to the late, great Sam Snead and it's available just in time for the long holiday weekend. Called Slammin’ Sam, it’s an easy-drinking lager tagged “the Smoothest Beer in Golf.”

It’s the first brew from the Slammin’ Sam Beer Company, which holds an exclusive, worldwide license with Snead’s estate. The craft-brewed, premium lager is made in Wisconsin by Stevens Point Brewery, which has won numerous awards over the years for other bottlings. The recipe for Slammin’ Sam was developed by Ray Klimovitz, recipient of the 2011 Distinguished Life Service Award from the Master Brewers Association of the Americas.

My sources didn’t know if Mr. Klimovitz plays golf, but he surely knows what will satisfy golfers after their rounds. Slammin’ Sam is a light, American-style lager, 4.8 percent alcohol by volume, with a golden color and refreshing taste. Although my taste test was conducted in my kitchen, there’s little doubt these Slammin’ suds will quench the thirst and wet the lips of many a hot, sweaty golfer at the 19th hole.

sneadbeerbottlehatTimed to coincide with the centennial of Snead’s birth, the first draughts were pulled back in July at The Greenbrier Resort in West Virginia, which Snead called home for more than 60 years. Its availability is spreading by the day, and it can now be found at other leading resorts like The Homestead and at Sam Snead’s Tavern, both in Hot Springs, Virginia. Besides being served in bars and restaurants, the beer is available in cans, bottles, and kegs.

Now if that liquid would just help liquefy my swing so it flows like The Slammer’s...that would truly be delicious.


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